Disrupt your career
This marketing master’s degree expands your knowledge of digital marketing while preparing you to be an effective business leader. You’ll also learn critical strategic leadership and financial management skills.
Choose a path to two degrees
Graduate with two master’s degrees
Add four extra specialist studies units to receive two testamurs
Accelerated & 100% online
Study that’s flexible
Coursework and assessments designed to fit around your needs.
Support seven days a week
Learning advice and study assistance
Dedicated support services designed for your study discipline.
Lead teams and businesses to success
All industries require strong leadership to manage and inspire their teams and steer projects to successful outcomes. The Master of Business Management will prepare you to become an effective leader in an increasingly agile business environment, and will equip you with the skills needed to step into a management position in your field.
A specialisation in Marketing will expand on key elements of marketing theory in a digital context. You will learn advanced marketing knowledge and skills, and use them to make socially responsible decisions to support business objectives and create unique customer experiences.
What you will learn
- Strategic leadership
Acquire an adaptable leadership skill set, ready to meet the challenges of the changing business landscape.
- Financial management
As markets change, position yourself with the financial management skills to allocate resources strategically, with a mind towards the big picture.
- Marketing
Advance your marketing skills through a business management lens, focusing on key areas such as marketing communications, web content creation, and digital and social media marketing.
Our worldwide business rankings
Dedicated to academic excellence, Monash University has achieved international recognition and renown in its Business courses.
Pathway to a double master's degree
Prepare for the next evolution in business management. Growing industries need managers with a growth mindset. Our double master’s degrees can help you establish a multi-disciplined management career that modern industries demand.
Graduate with the broad Master of Business Management, giving you the essential knowledge and skills to understand your organisation in its entirety, as well as a specialist Master’s degree that demonstrates the depth of knowledge in a key field.
Across 12 specialist studies, you can graduate with either:
- two master’s degrees and two testamurs, in approximately 2.7 years part-time accelerated, after completing 16 units (96 credit points) from:
- Master of Business Management and Master of Human Resource Management
- Master of Business Management and Master of Project Management
- Master of Business Management and Master of Marketing and Digital Communications; or
- a single Master of Business Management degree in approximately 2 years part-time accelerated, after completing 12 units (72 credit points)
You can also exit the course after completing approximately 0.7 years part-time accelerated, 4 units (24 credit points), and you’ll receive a Graduate Certificate of Business Management
Business Management
Graduate Certificate
0.7 years part-time accelerated
- Leadership for organisational advancement
- Strategic management for agile organisations
- Innovation and new value creation
- Financial management and resource utilisation
Business Management
Master
1.4 years part-time accelerated
- Marketing principles in a digital world
- Integrated marketing communications
- Digital marketing
- Social media marketing
- Business transformation
- Industry challenge
- Global challenge
- Professional development
Double master's degree
Business Management
Double Masters
0.7 years part-time accelerated
Choose four Part B specialist studies units and graduate with two master’s degrees and two testamurs:
- Master of Business Management and Master of Human Resource Management
- Master of Business Management and Master of Project Management
- Master of Business Management and Master of Marketing and Digital Communications
Structure
This course is structured into three parts: Part A. Business management foundation, Part B. Specialisation studies, and Part C. Application studies.
All students complete Part C. Depending upon prior qualifications, you may receive credit for Part A or Part B or both.
Note: If you are eligible for credit for prior studies, you may elect not to receive the credit.
Part A. Business management foundation
These units will introduce you to business management practice at an advanced graduate level. They are designed to extend your ability to manage an organisation while building on existing professional work experience.
Leadership for organisational advancement
Strategic management for agile organisations
Innovation and new value creation
Financial management and resource utilisation
Part B. Marketing
The focus of these units is to develop your expertise in Marketing and provide the knowledge and skills needed to work across the borders of context or discipline.
You need to complete four of the following units:
Marketing principles in a digital world
Integrated marketing communications
Digital marketing
Social media marketing
Part C. Application studies
Undertake professional and project work that can contribute to a portfolio of professional development.
Business transformation
Industry challenge
Global challenge
Professional development
Double masters
Choose a single or double degree specialist study area
Uplift your career
Entry level 1- 72 points to complete. Duration: 2 years part-time.
An Australian bachelor’s degree in a relevant discipline* or an equivalent qualification, with at least a credit (60%) average or an equivalent Grade Point Average.
or
An Australian bachelor’s degree or an equivalent qualification, with at least a credit (60%) average or an equivalent Grade Point Average plus at least two years relevant work experience**.
* Relevant disciplines include: Business, Commerce, Management.
**If you’re applying on the basis of work experience then you must provide a detailed curriculum vitae, outlining your employment history and professional experience.
Entry level 2 – 48 points to complete. Duration: 1.4 years part-time.
A Monash University Graduate Certificate of Business Management with at least a credit (60%) average
or
A Monash University Graduate Certificate of Human Resource Management with at least a credit (60%) average
English requirements
Applicants must also meet the English language requirements.
University entrance requirements
Minimum entrance requirements apply for admission to Monash University Australia.
If you need help understanding the above entry requirements, reach out to our student consultants on our contact us page and schedule a booking for a chat.
options with one or two future-focused business degrees. The Master of Business Management now offers single or double degree options.
Depending on the specialist studies you choose, you can graduate with a:
- single Master’s in Business Management degree (2 years part-time accelerated part-time, 72 credit points) with specialist studies in:
- double Master of Business Management degree (2.7 years part-time, 96 credit points) in one of the following:
- Master of Business Management and Master of Human Resource Management
- Master of Business Management and Master of Project Management
- Master of Business Management and Master of Marketing and Digital Communications
Entry requirements
Entry level 1- 72 points to complete. Duration: 2 years part-time.
An Australian bachelor’s degree in a relevant discipline* or an equivalent qualification, with at least a credit (60%) average or an equivalent Grade Point Average.
or
An Australian bachelor’s degree or an equivalent qualification, with at least a credit (60%) average or an equivalent Grade Point Average plus at least two years relevant work experience**.
* Relevant disciplines include: Business, Commerce, Management.
**If you’re applying on the basis of work experience then you must provide a detailed curriculum vitae, outlining your employment history and professional experience.
Entry level 2 – 48 points to complete. Duration: 1.4 years part-time.
A Monash University Graduate Certificate of Business Management with at least a credit (60%) average
or
A Monash University Graduate Certificate of Human Resource Management with at least a credit (60%) average
English requirements
Applicants must also meet the English language requirements.
University entrance requirements
Minimum entrance requirements apply for admission to Monash University Australia.
If you need help understanding the above entry requirements, reach out to our student consultants on our contact us page and schedule a booking for a chat.
Fees
For the Master of Business Management, the estimated cost is $4,637.50 per unit*. You may be eligible to receive a FEE-HELP loan to cover part or all of your tuition. Fees are subject to change annually.
*Please note: these are the estimated domestic fees.
Scholarships
We offer over 360 types of scholarships, valued at up to $280,000. Some scholarships offer one-off payments while others continue for the length of your course. Learn more about Monash Scholarships.
Looking for clarification on fees, FEE-HELP or scholarships?
Enquire with our student consultants and schedule a call to get your questions answered.
Career outcomes
The workplace of the future is an exciting and dynamic place. The Master of Business Management specialising in Marketing degree is designed to equip you with the necessary skills to succeed in a constantly changing global environment.
What does the future look like for Digital Marketing Managers?
The expansive digital space is constantly evolving, making Digital Marketing Managers sought-after and well-paid.
Salary
$110,000
Industry Growth
+11.4%
The Master of Business Management structure is incredibly flexible, allowing me to prioritise learning at times that suit me. The learning content is suitably challenging and is industry specific. The support and relationships developed with the OLAs is second to none.
Chloe
Monash Online student
Business Management online at Monash
Undertake a master’s degree online with the elite Monash Business School, which is ranked among the top 1 per cent of business schools in the world and is a holder of triple crown accreditation.
You’ll take advanced foundational units and gain digital-focused specialist knowledge through application units before capping your professional development portfolio through career-driven industry projects. This course allows you to deep dive into a specialisation of your choice, giving you a rounded and flexible graduate qualification.
Meet your academic team
Associate Professor Jonathan Matheny
Jonathan Matheny is the Director of Program Development for Leadership and Executive Education. He leads the development of new programs and teaches personal development, leadership and organisational change. He has led academic programs and lectures across North America, Europe and Asia.
Professor Richard Hall
Richard Hall is the Deputy Dean of Leadership and Executive Education. His research is in management and organisational studies, including leadership, technology and organisational change and the future of work. He is the Co-editor of Leadership Development and Practice, and his research has been published internationally.
Dr Andrea Fenton
Dr Andrea Fenton is a Senior Teaching Fellow in Leadership and Executive Education at the Monash Business School. Andrea has a long association with Monash University, having completed her Master of Business here in 2006 and teaching undergraduate and postgraduate subjects for the past six years.
Frequently Asked Questions
What is the difference between the Master of Business Management and Master of Enterprise?
Will the specialist study show up on my transcript?
What is the difference between a Master of Business Management and an MBA (Digital)?
Studying online, the Monash way
Courses designed for online
Gain a world-class education, delivered through a dynamic virtual classroom and taught by leading academics.
Support seven days a week
You’ll have ongoing access to dedicated support services that have been specifically designed for your discipline.
Equipped for career success
You’ll graduate as an in-demand employee, ready to take the next step in your career.
Download a course guide
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course information
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how to apply
Monash Online is a partnership between Monash University and Online Education Services (OES). Learn more.