Master of Business Management specialising in Digital Communications
100% online
Study Load
20 – 24 hours per week
Units
12
Intakes
Jan, Mar, May, Jul, Aug, Oct
Become a tech-savvy digital communication leader – connecting business with diverse audiences.
Lead teams and businesses to success
All industries require strong leadership to manage and inspire their teams and steer projects to successful outcomes. The Master of Business Management will prepare you to become an effective leader in an increasingly agile business environment, and will equip you with the skills needed to step into a management position in your field.
The Digital Communications specialisation merges various strands of contemporary strategic communications. This constantly shifting industry is more vital than ever as the world is reshaped by access to information, technological advancement and increases in global interaction. This specialisation will help you develop the expertise to build better communication plans, make stronger connections with your audience, and rise as a leader.
What you will learn
- Strategic leadership
Acquire an adaptable leadership skill set, ready to meet the challenges of the changing business landscape
- Financial management
As markets change, position yourself with the financial management skills to allocate resources strategically, with a mind towards the big picture.
- Digital communications
Acquire a practical understanding of big data analytics, social media engagement and communication strategy, which will prepare you for professional work in an increasingly fast-moving and interconnected world.
Our worldwide business rankings
Dedicated to academic excellence, Monash University has achieved international recognition and renown in its Business courses.
Pathway to a double masters degree
Prepare for the next evolution in business management. Growing industries need managers with a growth mindset. Our double masters degrees can help you establish a multi-disciplined management career that modern industries demand.
Graduate with the broad Master of Business Management, giving you the essential knowledge and skills to understand your organisation in its entirety, as well as a specialist Masters degree that demonstrates the depth of knowledge in a key field.
Across 13 specialist studies, you can graduate with either:
- two masters degrees and two testamurs, in approximately 2.7 years part-time accelerated, after completing 16 units (96 credit points) from:
- Master of Business Management and Master of Human Resource Management
- Master of Business Management and Master of Project Management
- Master of Business Management and Master of Marketing and Digital Communications; or
- a single Master of Business Management degree in approximately 2 years part-time accelerated, after completing 12 units (72 credit points)
You can also exit the course after completing approximately 0.7 years part-time accelerated, 4 units (24 credit points), and you’ll receive a Graduate Certificate of Business Management
Business Management
Graduate Certificate
0.7 years part-time accelerated
- Leadership for organisational advancement
- Strategic management for agile organisations
- Innovation and new value creation
- Financial management and resource utilisation
Business Management
Master
1.4 years part-time accelerated
- Data analytics in communications
- Principles of global communications
- Strategic communications in a digital era
- Marketing principles in a digital world
- Business transformation
- Industry project 1
- Industry project 2
- Professional development
Double masters degree
Business Management
Double Masters
0.7 years part-time accelerated
Choose four Part B specialist studies units and graduate with one of these double masters degrees on your testamur:
- Master of Business Management and Master of Human Resource Management
- Master of Business Management and Master of Project Management
- Master of Business Management and Master of Marketing and Digital Communications
Structure
This course is structured in three parts: Part A. Business management foundation, Part B. Specialisation studies, and Part C. Application studies.
All students complete Part C. Depending upon prior qualifications, you may receive credit for Part A or Part B or both.
Note: If you are eligible for credit for prior studies, you may elect not to receive the credit.
Part A. Business management foundation: 4 units (24 points)
These units will introduce you to business management practice at an advanced graduate level. They are designed to extend your ability to manage an organisation while building on existing professional work experience.
Leadership for organisational advancement
Strategic management for agile organisations
Innovation and new value creation
Financial management and resource utilisation
Part B. Digital Communications: 4 units (24 points)
The focus of these units is to develop your expertise in Digital Communications and provide the knowledge and skills needed to work across the borders of context or discipline.
You need to complete four of the following units.
Data analytics in communications
Principles of global communications
Strategic communications in a digital era
Marketing principles in a digital world
Part C. Application studies: 4 units (24 points)
Undertake professional and project work that can contribute to a portfolio of professional development.
Business transformation
Industry project 1
Industry project 2
Professional development
Double masters
Choose a single or double degree specialist study area
Uplift your career-options with one or two future-focused business degrees. The Master of Business Management now offers single or double degree options.
Depending on the specialist studies you choose, you can graduate with a:
- single Masters in Business Management degree (2 years part-time accelerated part-time, 72 credit points) with specialist studies in:
- double Master of Business Management degree (2.7 years part-time, 96 credit points) in one of the following:
- Master of Business Management and Master of Human Resource Management
- Master of Business Management and Master of Project Management
- Master of Business Management and Master of Marketing and Digital Communications
Entry requirements
Entry level 1- 72 points to complete. Duration: 2 years part-time.
An Australian bachelor’s degree in a relevant discipline* or an equivalent qualification, with at least a credit (60%) average or an equivalent Grade Point Average.
or
An Australian bachelor’s degree or an equivalent qualification, with at least a credit (60%) average or an equivalent Grade Point Average plus at least two years relevant work experience**.
* Relevant disciplines include: Business, Commerce, Management.
**If you’re applying on the basis of work experience then you must provide a detailed curriculum vitae, outlining your employment history and professional experience.
Entry level 2 – 48 points to complete. Duration: 1.4 years part-time.
A Monash University Graduate Certificate of Business Management with at least a credit (60%) average
or
A Monash University Graduate Certificate of Human Resource Management with at least a credit (60%) average
English requirements
Applicants must also meet the English language requirements.
University entrance requirements
Minimum entrance requirements apply for admission to Monash University Australia.
If you need help understanding the above entry requirements, reach out to our student consultants on our contact us page and schedule a booking for a chat.
Fees
For the Master of Business Management, the estimated cost is $4,125.00 per unit. You may be eligible to receive a FEE-HELP loan to cover part or all of your tuition. Fees are subject to change annually.
Scholarships
We offer over 360 types of scholarships, valued at up to $280,000. Some scholarships offer one-off payments while others continue for the length of your course. Learn more about Monash Scholarships.
Looking for clarification on fees or scholarships?
Enquire with our student consultants and schedule a call to get your questions answered.
Business Management online at Monash
Undertake a master’s degree online with the elite Monash Business School, which is ranked among the top 1 per cent of business schools in the world and is a holder of triple crown accreditation.
You’ll take advanced foundational units and gain digital-focused specialist knowledge through application units before capping your professional development portfolio through career-driven industry projects. This course allows you to deep dive into a specialisation of your choice, giving you a rounded and flexible graduate qualification.
Meet your academic team
Associate Professor Jonathan Matheny
Jonathan Matheny is the Director of Program Development for Leadership and Executive Education. He leads the development of new programs and teaches personal development, leadership and organisational change. He has led academic programs and lectures across North America, Europe and Asia.
Professor Richard Hall
Richard Hall is the Deputy Dean of Leadership and Executive Education. His research is in management and organisational studies, including leadership, technology and organisational change and the future of work. He is the Co-editor of Leadership Development and Practice, and his research has been published internationally.
Dr Andrea Fenton
Dr Andrea Fenton is a Senior Teaching Fellow in Leadership and Executive Education at the Monash Business School. Andrea has a long association with Monash University, having completed her Master of Business here in 2006 and teaching undergraduate and postgraduate subjects for the past six years.
Monash has propelled my career to new heights I never thought possible.
Sarah
Monash Online student
Industry insights
Digital communication practitioners are in high demand, with an adaptable skill set that opens up careers as creatives, journalists, educators, strategists and policymakers across a range of technology-mediated industries, including media, advertising, arts and entertainment, telecommunications and the public service.
This program is particularly valuable for professionals moving into leadership roles within the emerging content and services sector. Roles that include:
- Chief Digital Officer
- Digital Content Designer
- Digital Content Producer
- Digital Journalist
- Digital Strategist
- Media Researcher
- Internal Communications Manager.
4.1 stars out of 5
Business managers rate their job satisfaction as very high.
6.2% job growth is expected for business manager roles over the next five years.
$103,000 is the most common salary for a business manager in Australia.
What is the difference between the Master of Business Management and MBA (Digital)?
What is the difference between the Master of Business Management and Master of Enterprise?
Will the specialist study show up on my transcript?
Studying online, the Monash way
Courses designed for online
Gain a world-class education, delivered through a dynamic virtual classroom and taught by leading academics.
Support seven days a week
You’ll have ongoing access to dedicated support services that have been specifically designed for your discipline.
Equipped for career success
You’ll graduate as an in-demand employee, ready to take the next step in your career.
Download a course guide
Fill in your details to download an interactive course guide containing:
- course information
- career pathways
- how online study works
- course fees
- how to apply
Monash Online is a partnership between Monash University and Online Education Services (OES). Learn more.