Navigate the future of digital marketing and communications with strategic insights and real-world skill.
In today’s digital world, communication is more than promotion. It’s how organisations lead, respond, and connect with their stakeholders. The Master of Marketing and Digital Communications is designed for professionals ready to influence not just consumer behaviour, but also reputation, relationships, and organisational direction across sectors.
This course brings together two distinct but complementary fields – Marketing and Communications – to give you a more comprehensive, strategic understanding of how messages shape outcomes, change perceptions and builds trust. You’ll explore digital marketing alongside strategic communication, crisis response, media strategy, and stakeholder engagement, preparing you to lead in roles that sit at the heart of business, government, and non-for-profit organisations alike.
Study at a GO8 University.
Monash is a member Australia’s prestigious Group of Eight (Go8). Ensuring your qualification is both respected and internationally recognised.
Graduate with strategic, future-ready skills.
Designed for mid to senior-level professionals, this program focuses on strategic thinking, critical analysis, and high-level communications and marketing management.
Learn through real-world assessments.
You’ll analyse social media trends, build communication plans, and tackle emerging challenges like stakeholder trust – skills needed from day one.
100% Online and built for professionals.
With accelerated six-week teaching periods and flexibility, you’ll advance your career without putting it on pause.
Tailor your pathway.
Shape your journey with a range of electives and advanced topics to align with your professional goals. Whether it’s digital leadership, media strategy, or organisational communication.
Explore communication beyond products and brands.
You’ll engage with topics like corporate citizenship, stakeholder engagement, and crisis management, preparing you to influence at the highest level, across business, government, and community.
Study Mode
Accelerated 100% Online
Duration
2 years part-time
Units
12
Intakes
Jan, Mar, May, Jul, Aug, Oct
Fees
Est. $4,637.50 per unit
FEE-HELP
Eligible students may apply for FEE-HELP.
Understand marketing and communications in a digital world
What does the Master of Marketing and Digital Communications cover?
This course consists of 12 units that comprehensively bring together studies of marketing and digital communications with advanced expertise drawing on industry best practice. Core areas of study include:
Digital fluency: Gain in-depth understanding of how emerging digital technologies are shaping the world of marketing and communications. Discuss the vast implications of AI and machine learning on consumer behaviour and future marketing strategies.
Communication strategy: Learn how to leverage digital media, SEO, SEM, digital analytics, and customer insights, to ensure comprehensive communication journeys that build reputation and brand trust and develop value for consumers.
Responding to crisis: Design effective and ethical crisis communication strategies, highlighting the role of empathy in disaster responses, key to roles across corporate, government and non-for-profit sectors.
FAQsWhere a Master of Marketing and Digital Communications can take you.
Now more than ever, employers are looking to hire digital natives who know how to engage an online community with their organisation. The Master of Marketing and Digital Communications will prepare you for success within a flourishing industry, and allow you to develop expertise that can be applied in the government, corporate, not-for-profit and community sectors.
Digital Marketing Managers


Business Managers


Marketing Manager


Communications Advisers


Digital Marketing Specialists


Communications Manager

